Speaker: Alexandria Clapp
Let’s kick things off! Alexandria Clapp will welcome you to the ATD Intensive and set the stage for a high-impact day. Join us to learn what to expect with Intensive’s unique format, review the session line-up and break schedule, and share a few key tips to help you get the most out of the experience.
We’ll also take a moment to set our intentions and connect around shared goals—because you’re not just attending an event, you’re part of a community committed to proving and improving L&D’s impact.
Speaker: Kevin M. Yates
Measurement starts before training, not after. In this session, Kevin M. Yates, the L&D Detective®, will show you how to prepare for impact by asking twelve performance-focused questions—six for business outcomes and six for human performance—that clarify what success looks like on the job and for the business. Grounded in performance consulting, this session equips you to align training and L&D strategies with workplace performance expectations and set the stage for meaningful measurement.
Join this session to:
- Align L&D initiatives with measurable business and performance goals.
- Apply the Workplace Performance Investigation Framework to plan for impact.
- Identify success indicators and stakeholder inputs that reveal true contribution.
- Practice using a consulting mindset to guide your measurement strategy.
Collecting the Right Data to Measure Learning's Contribution to Performance
Time: 11:30 am – 12:30 pm
Speaker: Alaina Szlachta
The data used to evaluate learning outcomes will determine the value and viability of your measurement strategy. All data is not equal. This session explores methods for collecting credible and relevant outcome data. Participants will practice identifying the right data for their measurement strategies, distinguishing between direct and indirect outcome indicators, focusing on what to track and how.
Join this session to:
- Explore three criteria for credible data collection.
- Practice translating measurement strategies into data collection methods.
- Identify the most common sources of data in your organization.
Ever introduced a training only to wonder—did it actually make a difference? In this interactive session, we’ll walk through a real-life case study where Discovery Insights helped a Fortune 500 organization improve communication, build trust, and boost performance during an organizational change. You’ll weigh in on key decisions, explore measurement strategies, and leave with a ready-to-use toolkit to assess training impact. Whether you’re new to psychometrics or a seasoned pro, this session will give you practical insights to drive real results.
Speaker: Tekeisha Zimmerman, Managing Director, Masterpiece in Progress Coaching & Development
Speakers: Peggy Parskey & David Vance
Sustainability means going beyond evaluating individual programs. It involves designing a system where alignment, governance, standards, and reporting are embedded in everyday work. In this session, participants will explore what it takes to build measurement practices that endure. We’ll examine common breakdowns, highlight leadership behaviors that drive success, and practice using tools to integrate measurement into planning, decision-making, workflows, and reporting.
Join this session to:
- Identify the governance, standards, and leadership practices that sustain measurement over time.
- Diagnose common breakdowns that derail L&D measurement systems—and explore how to prevent them.
- Practice applying tools that embed measurement into planning, decision-making, and reporting workflows.
Speaker: Kevin M. Yates
Kick off the Measurement & Analytics Hackathon with clarity and energy. In this session, we’ll walk through the Hackathon format and milestones so you can hit the ground running. Whether you already have a burning measurement question or want inspiration, you’ll get tools to frame your challenge statement, explore the dataset, and uncover insights that matter. Expect collaboration, curiosity, and plenty of support as you start your analytics journey.
Speaker: Kevin M. Yates and Katrina Kennedy
Wrap up Day 1 with an engaging reflection that turns insights into action. Together, we’ll highlight the day’s biggest takeaways—from aligning L&D to business goals to building sustainable measurement practices—and explore how they can apply in your own work. This is your chance to compare notes, test ideas with peers, and commit to next steps before heading into Day 2.
Join this session to:
- Surface and share the most impactful insights from Day 1.
- Connect today’s learning back to your own context and challenges.
- Identify a concrete action, idea or experiment you’re ready to test.
